Archive for July, 2008
How To Transform Average Copy Into A Polished Gem With Editing.
Monday, July 28th, 2008If you want to transform your average copy into pro quality, it’s often just matter of editing. You see, good editing has little to do with spelling and perfect grammar. Far more important is focusing on creating the right meaning. Here are 5 editing techniques you can spend time on to boost response: 1. Avoid [...]
An Unlikely Internet Marketer
Thursday, July 17th, 2008Today I had a meeting with a local church about how they can use the internet. If you’ve been in internet marketing long, then you know the amazing potential it has to transform any organization. And, at the same time, you’re probably aware how it’s often dismissed. Folks just want an attractive website to feed [...]
Marketing and Copywriting Secrets For Alternative Health Businesses.
Thursday, July 10th, 2008If you have an alternative health business, then you’re well aware of the problems plaguing western/traditional medicine. Underlying causes of problems are being shoved to the side. Drugs with sometimes dangerous side-effects are pushed as the only reasonable solution. Much unneeded suffering takes place. For these reasons, the alternative health market is rapidly growing. People’s [...]
Keys To Selling Software Products
Friday, July 4th, 2008Most people’s first instinct to tap into a market is to create e-book, audio, or video products. However, few people realize that software can be far easier and more profitable to sell. What’s more, the barriers to creating top-selling software can be minimal. Come-up with an idea and find a coder to get rolling. It’s [...]
The Power of Qualification.
Wednesday, July 2nd, 2008You may have heard the quote attributed to Bill Cosby, “I don’t know the key to success, but the key to failure is trying to please everyone.” When it comes to writing copy, many traditional advertisers often try to appeal to everybody who might buy the product. For instance, the target market of an ad [...]