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My Story

By Hans | February 27, 2009

A lot of folks ask me how I became a direct-response copywriter.

The story goes back to around 2001 when I began studying online marketers, including Terry Dean, Marlon Sanders, Yanik Silver, and others who were around.

Based on their products, I then got into selling resell rights and some affiliate marketing.

And, while I didn’t get rich… I did learn a lot about the “ins and outs” of direct-response and internet marketing.

Then, one day, I came across:

* http://www.thegaryhalbertletter.com

I was shocked. I dropped what I was doing and read through all of the issues. I didn’t know somebody could write like that.  I had literally never seen anything like it.

I quickly decided that this is what I wanted to be able to do.

However, at this point, I did not connect the possibility of charging money for writing.

Then, one day I saw a posting in a forum. Jonathan Mizel was looking for a writer for his Online Marketing Letter.

I submitted my samples and was hired.

From this experience, it gave the idea that I could charge others to write.

After much studying, I eventually decided to launch my business.

I went on to JvAlert.com, typed-up an offer, and submitted it.

The offer was simply this: $97 for a salesletter + how much extra you want to pay for the results.

At this point, I just wanted the experience and didn’t care about money.

The result was over a dozen inquiries.

From there, I’ve been working and fine-tuning my skills. .. reading… studying… and even mentoring directly with copywriter superstar Vin Montello who’s copy is responsible for countless million dollar launches.

Click here to see what kind of services I offer.

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